Marketing Services:
	Strategy & Planning
	Lead Generation
	Brochures & Web Sites
	Marketing Advisory Board
	Interim Staffing
	Partner Programs
	Call Center Programs

The TransSynergy Group > Our Services > Marketing Services > Marketing Advisory Board

Resources are sparse. Timing is everything. And every dollar counts. The TransSynergy Group is about action, execution and results.

TransSynergy serves as mentor, educator and implementer.  MAB is for small and mid-sized companies that have great ideas, products and services, but have no roadmap or resources to successfully sell and market them. The TransSynergy Group clarifies the means and methods to maximize market presence, sustain company growth and maintain the momentum of increased sales and market share.

Case Studies
“I’d like a support group, a 12-step group, for marketing. I love your workshops, but I want them to continue on.” This simple request was the beginning of the first Marketing Advisory Board five years ago. Each January, a new group forms after attending one of many complimentary sessions. We learned firsthand that it’s important to listen to your customers. They know what they want.

A financial services firm was getting pretty good results from their marketing efforts; they wanted more. First the CEO joined the Marketing Advisory Board for a year, refreshing his entire marketing plan in the course of the year. He tried new things and improved existing tactics. The next year, he signed up for the Marketing Partner Program for one-on-one mentoring. Each activity was scrutinized for improvements—was it the right target, did the message hit home, how frequently were they touched? After several years of improvements and corresponding company growth, he now measures the ROI on every marketing dollar. New marketing initiatives have a benchmark they must hit to be considered for the program.

A technology services firm and software reseller management team wanted to reinvent themselves. Joining the Marketing Advisory Board was the perfect way to do it. Step by step, month by month, they reviewed their client list to uncover their best target market. Rather than reaching for many target groups and offering many types of services, they wanted to be a laser-guided service provider, clearly articulating the value they offer to manufacturers wanting to leverage technology to improve the bottom line. By the end of the year, the marketing plan was in place, with successes along the way to boot. It was a year of hard work, but it paid off in spades.

Considering marketing services? Click here to contact us.